CV Information
DR. SURIATI BINTI SAAD
EXPERT IN

ECONOMICS, BUSINESS AND MANAGEMENT

SCHOOL OF COMMUNICATION
Main Campus
UNIVERSITI SAINS MALAYSIA (USM)
Starting Date in USM: 29 September 2016
suriatisaad@usm.my
+6(04) 653 (Ext) 4417
https://experts.usm.my/cvitae/suriatisaad
  • B A(COMM) (HONS), PERNIAGAAN & PENGURUSAN
    DEAKIN UNIVERSITY, AUSTRALIA (AUSTRALIA)
  • M COMM (HONS), KOMUNIKASI PEMUJUKAN
    UNIVERSITI SAINS MALAYSIA (USM) (MALAYSIA)
  • PhD, KOMUNIKASI PASARAN
    UNIVERSITI SAINS MALAYSIA (USM) (MALAYSIA)
BIOGRAPHY
Suriati Saad is a Senior Lecturer at the School of Communication, USM. Suriati brings over seven years of industry experience to her academic career having worked in multinational corporations such as Motorola and ESCATEC Electronics. She has also served as a speaker and trainer for government ministries and agencies in areas such as crisis communication and strategies, media engagement, and social campaigns
RESEARCH INTERESTS
Corporate Social Responsibility (CSR), Corporate and Marketing Communication, Public Relations, and Media Studies.
Scopus ID
56074444100
Researcher ID
A-5439-2019
ORCID
0000-0002-6399-0473
Google Scholar ID
jQLtyPEAAAAJ
EXPERTISE
  1. SOCIAL SCIENCE >> Media and Communications > Malaysian Mass Media and New Media
  2. ECONOMICS, BUSINESS AND MANAGEMENT >> Management > Marketing
  3. ECONOMICS, BUSINESS AND MANAGEMENT >> Marketing > Communications
  4. APPLIED SOCIAL SCIENCE AND HUMANITIES >> Strategic Management > Corporate Responsibility, Ethics and Accountability
Expertise Indicator:
  • Excellent
  • Good
  • Average